iBank24
PROJECT SCOPE
iBank24 partnered with us to create an email marketing campaign and a dedicated landing page to promote their new range of credit cards. The goal was to design a conversion-focused experience that would engage existing customers, attract new applications, and clearly communicate the benefits of their credit card offerings.
THE SOLUTION
We designed a series of email templates for product launches, special offers, and ongoing promotions, each reflecting iBank24’s clean, modern brand identity. These templates included:
· Clean, responsive layouts that adapt beautifully across devices
· Strong hierarchy of content to guide the reader’s eye
· Personalized sections for dynamic offers based on customer behavior
· Subtle use of brand colors and typography for visual consistency
To support the campaign’s success, we also provided best-practice guidance for subject lines, CTAs, and A/B testing strategies.
Alongside the emails, we designed a streamlined landing page that reinforced the campaign’s messaging and made it easy for customers to apply for a credit card in just a few clicks.
THE RESULT
Within the first two months:
· Open rates increased by 25%
· Click-through rates improved by 18%
· Email-driven conversions rose by 15%
This project helped iBank24 strengthen engagement with its audience, drive applications, and lay the foundation for ongoing digital marketing success.
